Today we met with Paul and Charlie from Tåpped, a brand of birch water. Yes, you can drink the sap from the birch tree! They are looking for the next round of funding to lift their brand to the next level, to get into more stores and drive sales. We took them through the Discovery Deck process as a funding campaign meeting.

In the end, we came up with their key messages that would resonate for their investors. From this, Napoleon Creative are going to make a crowdfunding video to promote their Seedrs campaign. Pictured below are some of the cards we wrote with, of course, a couple of Tåpped drinks to keep us hydrated throughout!


funding campaign meeting

About Gavin Ricketts

Gavin created the Discovery Deck process. It's an incredibly simple, powerful and effective tool to helping people unlock ideas around the projects their undertaking.

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